DDP# Seoul Light Festival

DAEKI & JUN Studio

hologram https://www.instagram.com/p/B6MyXUQnq2E/

The visual system for developing products for DDP Store in Seoul Light Festival's season at Dongdaemun Design Plaza(ddp). The visual system with merchandise is designed with the motif inspired by the surface & light of ddp.

DAEKI & JUN studio
Art Director & Designer
Daeki Shim
Art Director & Designer
Hyojun Shim
Dongdaemun Design Plaza(DDP)
Guwany Choi, Soyeon Lee, Hyunjung Son, Seonheon Jeong & Kyungeun KIm at Seoul Design Foundation
Project link