Mouse Gallery Brand System

IRIS
2025

Like the exhibitions in the space, the color system rotates monthly, with 12 unique combinations.
Typographic posts drive the gallery's social media announcements for exhibitions, workshops, and other programming.
As a standalone motif, the "Mouse holes" left behind by the typeface leave a subtle, distinctive signature on posters and printed takeaways.
As a standalone motif, the "Mouse holes" left behind by the typeface leave a subtle, distinctive signature on posters and printed takeaways.
As a standalone motif, the "Mouse holes" left behind by the typeface leave a subtle, distinctive signature on posters and printed takeaways.

Identity, brand system, and website for Mouse Gallery, a small artist-run gallery in the basement of an old house in Detroit, MI. Inspired by mouse holes, burrows, and the intrigue and intimacy of subterranean space, the typographic voice of the brand takes center stage.

Designer
Ed Ryan
Designer
Chris Baker
Project link