Valo is a new type of health-focused technology company, uniting human and machine intelligence aiming to accelerate the creation of life-changing treatments.
We developed a positioning strategy, name, identity system, and digital platform for this radically new healthcare organization.
The minimal Valo “lens” mark symbolizes their ability to see deeper into the complexity of human health than ever-before possible. Simple in form, but complex in interactive possibility, the core identity adapts beautifully to the digital space to play a critical role in communication design and data visualization.
- Director of Design and Strategy
- David Sieren
- Brand Strategist
- Liz Olsen
- Design Lead, Brand
- Kyle Meyer
- Developer
- Chris Malven
- Creative Director; Design Lead Interactive
- Becky Sanders
- Copywriting, Strategy
- Aimee Lehto Schewe
- Project Manager
- Andrea Miller
- Copywriter, Strategist
- Bianca Smith
- Copywriter, Strategist
- Nora Dyer
- Developer
- Brian Hanson
- Designer
- Katie Mazikins
- Designer
- Michael Mesker
- Designer
- Nick Rissmeyer
- Developer
- Ted Flynn
Project link
