Sum Saison

One Design Company
2019

Cans on display
Cans on display
The labeling process
What’s up with Sum Saison?
Labeling complete!

We partnered with our friends at Hopewell Brewing Company to both name and design the packaging and promotional material for one of their latest saison beer creations.

Leaning into the concept of our collaboration, “Sum Saison” was developed as a celebration of what happens when you come together, leave ego at the door, mix things up, and create something you couldn’t create on your own. Graphically, the motif is a deconstruction of the One Design workmark, and the visual vernacular of a standard Hopewell can.

Design Director
David Sieren
Senior Designer
Stacey Donaldson
Copywriter
Bianca Smith