The hotel logotype literally wraps the southeast corner of the building

The brand concept and identity program impacts every aspect of the guest experience

Come closer, abandon doubt. The hotel promises to expand horizons and evolve the perception of Milwaukee—bringing the local arts community to the table.

From publications to amenities and everywhere in between, the One Design team created every guest touchpoint for the property.

Programming is the lifeblood of Saint Kate, and the hotel team required a flexible system of template to assist in promotion.